Downtown Boulder Light Up The Holidays

Downtown Boulder's Find Freezie Holiday Shopping Promotion

This holiday shopping season, Love the Local by shopping in Downtown Boulder and join us for a snowman selfie manhunt!

Starting Friday, November 24th, 26 downtown businesses will be harboring wild Freezie stuffed snowmen somewhere within the walls of their cozy establishments. Between November 24th - December 21st track down a Freezie at one of the participating stores and snap a selfie with him. Post it to social media using #FindFreezie and be automatically entered to win weekly gift card giveaways - including eight $100 Downtown Boulder Gift Cards.  Click here to view winners starting December 1st!

  • Who: 26 downtown retailers  (see list below).

  • What: A selfie social media contest with an opportunity to shop locally while entering to win AMAZING prizes.

  • When: November 24 - December 21

  • Why: Because we love local!

  • How: Enter via Twitter, Instagram or Facebook (additional details below)

  • What else? Please review the contest official rules.

Instructions to enter:

  • Twitter and Instagram: Post the photo to your own public Instagram or Twitter account using #FindFreezie in the caption. Entries will be automatically collected and winners will be notified by the channel through which they entered.
  • Facebook: Post the photo on Downtown Boulder's Facebook page (rather than your own timeline) using #FindFreezie in the caption.Tagging the store where the selfie was taken and using additional hashtags is highly encouraged. Entries will be automatically collected and winners will be notified by the channel through which they entered.
  • Don't have a Social Media account?  You can enter by email - send your selfie to with the subject line Find Freezie to be entered this way.  Emails must be received by December 21, 2017 at the latest.
  • You only have the opportunity to win once within the promotional timeframe.

Winners announced weekly: December 1st, 8th, 15th & 22nd

Where to Find Freezie:

Adorned - 1909 9th St

Art Mart Gifts - 1326 Pearl St

Art Source International Inc. - 1237 Pearl St

Barbara & Company - 1505 Pearl St

Bliss - 1643 Pearl St

Boulder Arts & Crafts Gallery - 1421 Pearl St

Boulder Book Store - 1107 Pearl St

Canova Home Inc - 1200 Pearl Street

Clothes Pony & Dandelion Toys - 1909 9th Street, Suite 130

Cured - 1825 Pearl St

The Dragontree Spa - 1521 Pearl St

Experimac Boulder - 1468 Pearl Street

Farfel's Farm - 906 Pearl St

Go Far - 2005 Pearl St

Into The Wind - 1408 Pearl St

Jackalope & Co. International - 1126 Pearl St

Liquor Mart - 1750 15th St

Nomad Bead Merchants - 1909 9th St

Pedestrian Shops - 1425 Pearl St

Peppercorn - 1235 Pearl St

prAna - 1147 Pearl St

Ragstock - 1580 Canyon Blvd

Ramble on Pearl - 1638 Pearl St

Savory Spice - 2041 Broadway

Savvy on Pearl - 1114 Pearl St

Spinster Sisters, Inc. - 1102 Pearl St.

Weekends - 1200 Pearl St

West End Salon - 949 Walnut St

Where the Buffalo Roam - 1320 Pearl St


Presented by:



Parade Sponsors:

Produced by: